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ALR integrates directly with NAPA TRACS to automatically capture customer feedback after each repair order. The platform transforms feedback into actionable retention insights, helping shops resolve issues early, strengthen customer loyalty, and improve long-term bus

Automatic Customer Feedback from TRACS
When a repair order is closed in NAPA TRACS, ALR automatically sends a customer satisfaction survey by email or SMS. This fully automated process ensures consistent feedback collection without adding staff workload, helping shops capture valuable insights, identify service improvements, and strengthen long-term customer relationships.
Real-Time Manager Alerts
ALR immediately alerts managers when customer feedback indicates a concern or negative experience. These real-time notifications allow shops to respond quickly, resolve issues early, and demonstrate proactive customer care. Addressing concerns promptly helps protect your reputation, recover at-risk customers, and build stronger long-term loyalty.


Net Promoter Score (NPS) Insights
ALR uses Net Promoter Score (NPS) to measure customer loyalty and identify opportunities for improvement. Easy-to-read dashboards highlight trends, strengths, and service gaps, helping shops focus on what matters most. These insights empower teams to increase customer satisfaction, strengthen retention, and support long-term business growth.
What Their Customers Are Saying
The ALR surveys help me understand how our customers truly feel. It gives me confidence we are delivering quality repairs and shows exactly where we can improve.
ALR gives us honest customer feedback that helps us improve our service every day. After 10 years using it, the insights continue to strengthen our shop.
Customers often share issues through ALR surveys they would not say in person. This allows me to quickly fix problems and protect important relationships.
Turn feedback into daily improvements
ALR shows exactly what your customers say and feel about their experience with your shop. Quickly identify what drives loyalty and what puts relationships at risk, so you can take focused action. ALR highlights the issues that matter most, helping you strengthen trust and improve future customer interactions.
View your store’s customer feedback fast
Access your store’s results securely through your own ALR portal. See your latest scores, read customer comments, and understand what’s working and what needs attention. Clear visuals and prioritized insights help you respond quickly, improve service consistency, and build stronger long-term customer loyalty.
Hear what your customers are saying about your shop!